🎯 Project Overview

VSR Universal Express Pvt. Ltd., a leading logistics and courier service provider, approached DGRoots to improve their online visibility and generate high-quality leads. The objective was to increase inquiries from businesses seeking fast and reliable courier solutions across India.

🧩 Challenges

Low website traffic and almost zero organic reach

No active paid campaigns running for lead generation

Poor keyword targeting and lack of performance tracking

Weak landing page structure impacting ad conversion rate

🛠 Our Solution

We implemented a full-funnel digital strategy combining Google Ads, Meta Ads, and SEO to boost visibility, traffic, and leads.

1. Google Ads Campaigns

Created search & display campaigns targeting B2B courier inquiries

Focused on service-related keywords like “Express Courier Service India,” “Logistics Partner,” etc.

Implemented ad extensions, conversion tracking, and A/B ad testing

2. Meta Ads (Facebook & Instagram)

Launched awareness and lead-gen campaigns with custom creatives

Targeted location-based and interest-based audiences relevant to logistics

Used forms & WhatsApp integrations for lead capture

3. On-Page SEO Optimization

Optimized key service pages with relevant keywords and metadata

Improved website speed, structure, and content readability

Added schema markup and connected Google Search Console & Analytics

📈 Results

🚀 Traffic increased by 240% in the first 30 days

📥 Leads grew 5X via paid ads and SEO improvements

🔍 Top 10 rankings achieved for 10+ logistics-related keywords

💼 Better brand visibility in regional and metro markets

💬 Client Testimonial

“DGRoots gave our business a serious boost. We started getting real leads within the first week. Their ad management and SEO knowledge made a real difference.”
— Vishal Singh Rathore, Director – VSR Universal Express Pvt. Ltd.

🔍 Key Highlights

Strategy Impact Google Ads High-quality inbound leads Meta Ads Increased local brand awareness SEO Optimization Organic traffic & keyword ranking Overall Result 5X leads and stronger web presence

📞 Want Leads Like This?

If you're a service-based business looking to scale leads & traffic,
👉 Contact DGRoots – Your Digital Growth Partner.